To learn design principles as it relates to publication design. To learn InDesign production techniques by recreating a 28-page catalog.
Publication design involves multiple pages. The strongest way to unify a multi-page publication is with a consistent typography system (style sheets) and a consistent grid system. Grids do not need to constrain the designer. Instead, the grid design should allow for maximum flexibility within a system. In fact, the most interesting publications contain "violations" of the grid, bringing variety to the publication.
preparing for the exercise
- download starter files
- examine downloaded files
- examine PDF reference file in Acrobat Professional
- launch InDesign
- file > new (letter, landscape, margins=0, bleed=1p, facing pages=yes, number of pages=28)
- window > pages: panel options: icon=small; vertical=no
- InDesign > preferences > display performance: high quality; units & increments: origin=page
- rename "layer1" as "type"
- file > place "artGallery.txt" (on paste board)
- rough out pages 6 and 7 on "A-master"
- new layer "template" (lock others)
- file > place "artGallery.pdf" (more options: page 6 & 7, crop=trim)
- new layer "guides" (lock others)
- draw guides, align frames (view actual size or cmd+1)
- insert automatic page numbering (type > insert special characters)
creating style sheets
- edit paragraph style "basic paragraph": Adobe Caslon Regular 9/12, hyph=off
- new paragraph style "small caps": case=small caps
- new paragraph style "folio": 8/10, case=small caps, tracking=160
- new paragraph style "artist": 8/12, tracking=200, all caps, space after=7pt
- new character style "ital": style=italic, case=normal
- new character style "folio dingbat": 5pt Zapf Dingbats, tracking=160, color=none, stroke=black (.5pt); dingbat character="n"
finishing the document
- unlock master page elements on pages 6 & 7
- replace text and pictures in other pages (match PDF sample)
- cover: convert "w" to outlines, place image into object
- print b&w proof (single pages, 100%)
- submit b&w proof for grading
- file your graded proof in your Process Book for individual review