Illustration I: Gain experience in visual communication by creating illustrations for editorial, advertising, information graphics and other commercial art applications. Advanced uses of digital tools for creating original art. Prerequisites: GDS 108 or ART 121, ART 122, and GDS 120.
Illustration II: Self-directed creative problem-solving and conceptual thinking projects focusing on creating original images for editorial and advertising. Emphasis on building a consistent body of work with a distinctive individual style. Fine tune skills in Illustrator and Photoshop. Prerequisite: credit or concurrent enrollment in GDS 273.
This course is designed specifically for the graphic designer or illustrator whose objective is to function effectively in today's commercial art field.
In this class, we will be creating original commercial art for editorial, promotion or advertising clients. Creative concepts, professional craftsmanship and clear visual communication will be emphasized in all of our projects.
The major topics we will cover this semester will include:
- Creative process
- Research and reference
- Freehand drawing
- Perspective drawing
- Digital Painting
- Integrating type and art
- Applied design principles and color theory
- Print production and color separations
- Effective use of digital tools
- Career opportunities
General Education Objectives
The following general education objectives are embedded in this course:
- Demonstrate their creative and analytical potential and their ability to appraise the quality, value, and significance of cultural components and artifacts, such as literature, sculpture, painting, music, performing arts, media arts, and spoken rhetoric.
- Demonstrate their ability to use technology, especially computer technology, to access, retrieve, process, and communicate information.
- Demonstrate information literacy and their ability to think critically, which includes identifying biases and selecting and evaluating sources from varying as well as conflicting positions.
This course will consist of lectures, projects, exercises, demonstrations, Lynda.com tutorials, and critiques. There will also be one quiz. It is expected that additional time, on a weekly basis, will be spent on projects and homework assignments.Parkland provides three Macintosh computer labs with ample open lab hours for students to use to complete their assignments (also see lab policies).
It is important that the entire class work together in a collaborative environment, learning from each other as well as the instructor. Therefore, everyone should be working on the same assignments at the same time. Understanding that there might be technical expertise differences, it is expected that more experienced users will be willing to help less experienced users with the software. Conversely, students should solicit additional feedback and comments from more creative team members during their working process.
My communication preference with students is email (firstname.lastname@example.org). You will receive a faster reply via email than by phone (I usually reply to email within 24 hours, except weekends and holidays). I will always provide instant feedback on current projects in person (see my office hours). I will also give feedback via email if refinements are required. But extensive revisions will often require a face-to-face meeting.
- Ipad Pro and Apple Pencil (on reserve at the Parkland Library)
- USB flash drive, portable hard drive, or access to a cloud service (i.e. Google Drive or OneDrive)
- 3-ring binder & dividers (Process Book)
- Blank book (Visual Diary)
- Felt tip pens
- Parkland Identification Card
- Other supplies may be required for specific exercises and projects
- Light table
- Tablet of tracing or layout paper
- Small travel sketchbook
- Digital Tablet (Wacom)
- Optional online learning service: Skillshare
- Required textbook: Thinking Visually for Illustrators
by Gavin Ambrose (available at Parkland's bookstore)
- Optional reference book: Becoming a Successful Illustrator
Reference books on reserve in the library:
- 200 best illustrators worldwide (Semi-Annual)
- Graphic Art of Michael Schwab
- Information graphics
- Posters for the People: Art of the WPA
- Society of Illustrators (Annual)
- Visual Storytelling
- Workbook/Illustration (Annual)
In this class, your grade will be based on the quality of the work you do, software proficiency, class participation and attendance.
- A = 100-91 (exceptional work beyond the class requirements)
- B = 90-81 (excellent technical and creative abilities exhibited)
- C = 80-71 (all work accomplished on time and minimum goals achieved)
- D = 70-61 (minimum goals not achieved, late assignments)
- F = 60 or less (failure to finish assignments or doing "D" work late)
Your grade will be discussed during your individual reviews at midterm and at the end of the semester. You must bring all the work you have done up to that time (including all research/reference materials, sketches, preliminary proofs, revised proofs, final proofs, digital files, etc.). Do NOT delete any work-in-progress from this class. Your grade will depend on it. At any time during the semester, you may request individual reviews to check your progress. You may revise and re-submit projects and exercises as many times as you like up until the final review.
Points can be earned in each of the following categories:
|GDS 273||GDS 274|
|Projects (4 for each class)||50%||90%|
|Open Book Quiz||5%|
All assignments will be graded based on creativity, problem solving ability, effective use of design principles, craftsmanship, typography and adherence to projects specifications. Numerical grades will be awarded for all assignments except for Exercises, Homework Assignments and Lynda tutorials.
Homework Assignments will be graded based online discussion board participation and adherence to assignment specifications. Homework Assignments must be posted on time and will be graded pass/fail.
Lynda Tutorials will be graded based on the quality of your weekly Cobra Dropbox submissions. The results of your Lynda tutorials must be submitted on time and will be graded pass/fail.
At the end of the semester, all the points earned in each category will be averaged and weighted to determine your final grade.
Extra credit points may be awarded for submitting excellent work into the annual Graphic Design Student Exhibition.
Bonus points may be awarded for active participation in class.
Late Work Policy
Projects have multiple critique deadlines. If you miss a critique, I will deduct 10% off your project grade for each critique missed. Students have the option of continuing to work on and improve each project after the due date and class critique for (possibly) a better grade. Grades for re-worked assignments will be no more than one full letter grade higher than the original grade at final critique (re-worked project grades will never drop in grade). All re-worked assignments are due by the final review date.
Homework assignments and Lynda tutorials must be posted on time in order for you to receive full credit (therefore it is not possible to make-up for missed deadlines).
Exercises have no deadlines, but must be completed by final review. It is not possible to make-up for a missed exercise if you were absent on the day it was taught, but you are welcome to complete the exercise on your own.
The following assignments will be graded twice, once at midterm review and again at final review (therefore the late work policy does not apply):
- Process Book
- Visual Diary
Attendance is mandatory. Attendance will be taken promptly at the beginning of each class. Being late counts as an absence, but you should come to class even if you are late because it is not possible to make up in-class critiques, exercises or tutorials that you missed.
Your semester grade will drop by one letter grade for every four classes missed. "Excused" absences will only be discussed under extenuating circumstances and only if you have missed more than three classes. If you know you are going to be absent, you have the option of emailing me assignments before they are due to avoid any penalties for late work.
If you stop attending, I may drop you from the class with no refund of tuition or fees. After midterm, you should not plan on an instructor withdrawal. You are responsible for your own withdrawal by the official withdrawal date (as posted in Cobra Learning). Non-attendance after midterm will result in a failing grade if you don't withdraw from the course.
Note: Attendance is required for the entire scheduled class period. If you have an issue that requires you to leave early, please inform the instructor beforehand. Leaving class early will count as an absence.
Students in GDS 273 are required to attend 1 hour of lab every week. The scheduled lab for Fall 2017 is every Wednesday from 7-7:50pm. Not attending the required lab will count as an absence.
All students have an account in Cobra Learning (an online course management system). In this class, we will be using Cobra for:
- Attendance records
- Online discussions
- Dropboxes (digital assignment submissions)