Hometown: Sao Paulo, SP - Brazil
Year graduated: 2003
Currently working at: OgilvyFAV (Sao Paulo, Brazil)
How does it feel to be a professional designer: It feels like I've accomplished something. It wasn't easy for me to get where I am today. And I still strive to be somewhere greater.
How do you like your job: I love it. It's a big change to work for a big ad agency. The teams are bigger and the process can take longer, but it's very satisfying to see the end product and to know that you were part of it.
How did you get this job: I met the Creative Director through a friend and he invited me to come visit the agency. They weren't hiring at the time. I showed him my online portfolio and talked about my past experiences, both professional and personal. About a week later he called me offering an Art Director position.
What was the most exciting project you've worked on since graduation: I worked on an ad campaign involving all kinds of media, from newspaper ads to online media and TV. I got to participate in the entire creative process from the beginning — from the concept to designing the pieces. I think shooting the TV commercial was the most fun. It was great to see my concept come to life!
What were some of the most important things you learned while at Parkland: I learned to be humble and appreciate the opportunities I have. Parkland introduced me to a world which I now feel I'm part of.
Who is your favorite designer and why: Hans Donner. I grew up watching his creations on TV and I believe that gave me a sense of what design was as a kid.
What is your favorite typeface and why: I really like The Mix. It's solid and fun at the same time.
About my experience in Brazil: I found out about different ways of networking. Everything is a lot more casual and fun here. We work with the clients a lot closer and feel free to openly express ideas. The style goes from classic and formal to the most outrageous. And what I like the best is that inspiration is everywhere.
Web link: andremoraes.design